How Do I Write Engaging Real Estate Newsletter Subject Lines?

Email marketing is one of the most effective ways for real estate agents to stay on their clients’ radar—whether they’re new leads, long-time clients, or past buyers. Well-crafted real estate newsletter subject lines (and emails) build relationships, share valuable insights, and drive conversions. But even the most thoughtful email won’t make an impact if it […]
Conversion Rate Optimization (CRO) for E-commerce

When driving more traffic to increase sales and revenues, it is about actually turning that traffic into customers for e-commerce businesses. CRO plays a major role in helping turn visitors into paying customers. You are leaving money on the table no matter how much traffic you drive to your website if you are not optimizing […]
SEO for DTC Websites

SEO is a strong driver of organic traffic and thus the success of DTC brands. For DTC brands with no traditional retail model, exposure through search results needs to be the linchpin. In this way, direct-to-consumer brands improve their visibility, effectively capture customers, and achieve growth in the long run, all without over-relying on paid […]
The Google Job Search Engine – Is This the Answer to Finding Great Talent?

According to this article from @TechCrunch, 46% of US employers say they face talent shortages, and these same employers are continually searching for new ways to acquire new employees. The Job Search market is already saturated with job boards: Indeed, Monster, and CareerBuilder just to name a few. Google Job Search engine will be a great resource […]
Chatbots for Business: 5 Benefits

Chatbots should be in your marketing mix for your business. If you do not use chatbots for business, it is time to get started. Continue reading to learn about the benefits of chatbots and how they can boost your business. If you need to expand your business, a lot of owners consider two options: A.) […]
Analyzing mobile campaign metrics with the Purplegator Dashboard

How did my campaign perform? Purplegator Dashboard Introducing the Purplegator Dashboard for mobile display and banner campaigns. “How did my mobile campaign perform?” With the Purplegator Dashboard, you can easily download a variety of data and metrics, charts and graphs into PDFs that can be printed or emailed. Most of the data can be downloaded […]
Now is the Time to Reach Busy Parents & Campers on their Mobile Devices

Summer Camps have a tight window of opportunity in which to attract, engage and acquire their primary audience – busy parents. At the same time, many camps also need to be marketing to the campers themselves with a very different message and focus. With so many marketing and media options available, be sure that the […]
Put the POW in Your Ski Resort Marketing

ki Resorts have a tight window of opportunity in which to attract, engage and acquire their audience. Whether you cater to young people, families, or pros, your ski resort marketing needs to grab attention quickly so that the people who see it convert to guests at your resort. With so many marketing and media options […]
5 Important Reasons to use Video in Your Marketing

Did you know that both YouTube and the iPhone are only 10 years old? It’s hard to deny the impact that both have had on how we communicate, how we gather information, and how we may need to update the ways we market our businesses. Have you considered adding video to your marketing mix? […]
Top Digital Advertising Agency Debut

Purplegator to Debut at LMC Annual Meeting in New Orleans King of Prussia, PA – Purplegator, a mobile-first digital agency, will exhibit at Lumbermens Merchandising Corporation (LMC) Annual Meeting. This meeting takes place March 8-10, 2017, at the Morial Convention Center in New Orleans. This event marks the official debut for Philadelphia’s top digital advertising agency. To date, LMC […]