Make the case for your firm with compelling marketing
What are your goals?
Legal brand awareness | Legal lead generation | Legal sales growth | Legal thought leadership
SELECT CLIENTS
What we do
LEGAL
Strategy
We start with an understanding of your firm and its goals.
LEGAL
Branding
The gators will create unified messaging that highlights your firm’s mission.
LEGAL
Digital
Our targeted digital marketing techniques will get your firm in front of its ideal clients.
LEGAL
Content
We create content that engages and activates potential clients.
Our Legal Services & Process
Legal Website & Digital
Our targeted digital marketing techniques will get your firm in front of its ideal clients.
Legal Content & Inbound
We create content that engages and activates potential clients.
What is... Content Marketing for Law Firms?
The 4 marketing approaches in law are branding, digital marketing, content marketing, and inbound marketing. Branding helps establish the firm’s identity, digital marketing targets potential clients through SEO and online ads, content marketing provides valuable information to engage users, and inbound marketing focuses on attracting clients through engaging content and strong online presence.
Yes, affiliate marketing is legal for law firms, but it must comply with bar regulations and advertising laws. Affiliate marketing involves partnering with other websites or businesses to generate leads or traffic. Law firms using this approach must ensure transparency and avoid misleading claims, as improper practices could lead to ethical violations.
Digital marketing is important for law firms because it helps them reach potential clients online, build their reputation, and generate leads. Through SEO, PPC, and social media, law firms can increase their visibility in search results and attract clients actively searching for legal services. It also allows firms to target specific demographics and track the effectiveness of their campaigns.
Law firms can improve lead generation by optimizing their website for SEO, creating engaging content, and using targeted digital marketing strategies like PPC ads and social media. Offering free consultations or resources like e-books can attract potential clients and capture their contact information. Additionally, maintaining an active online presence helps establish credibility and encourages client inquiries.
