Industries / Franchises
Make every franchise a winner with unified yet local campaigns
What are your goals?
Franchises brand awareness | Franchises lead generation | Franchises sales growth | Franchises thought leadership
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What we do
FRANCHISES
Strategy
We start with a deep understanding of your company and its franchising strategy
FRANCHISES
Branding
We create a unified brand message that can be tailored to local franchise markets.
FRANCHISES
Digital
Targeted digital marketing is essential to reaching your franchises’ local audiences.
FRANCHISES
Content
We create engaging content to activate your audience.
Our Franchises Services & Process

Franchises Website & Digital
Targeted digital marketing is essential to reaching your franchises’ local audiences.

Franchises Content & Inbound
We create engaging content to activate your audience.



What is... The Importance of Unified Branding for Franchise Businesses?
Unified branding ensures core values, messaging, and identity are consistently communicated to every other franchise location for trust and recognition across all markets. At Purplegator, we create branding strategies that are consistent yet can be adapted locally so each franchise location strengthens the brand as a whole.
Purplegator creates custom digital marketing plans for franchises, weaving a consistent brand message into local campaigns. We make sure every franchise location can speak to its community while staying on beat with the entire brand. By utilizing geo-targeted ads, local SEO, and content personalization, foot traffic and online engagement will be driven to the single franchise locations.
We will provide data-driven franchise lead generation strategies that focus on multi-channel marketing, from Paid Advertising and SEO to Email Campaigns. By targeting both prospective franchisees and customers, we will be able to let a franchise grow by soliciting new franchisees and customers for individual locations, thus ensuring network-wide growth.
Content marketing helps franchises bridge both prospective franchisees and customers through valuable insights, stories, and information. Purplegator develops tailored content speaking to the local audience while pushing the bigger franchise brand. Examples include blog posts, social media content, and targeted email campaigns driving engagement and conversions.
Franchise recruitment requires a focused approach to finding candidates. Outreach at Purplegator is performed via digital platforms: LinkedIn Ads, PPC Campaigns, and industry-specific channels to reach out to potential franchisees. We create focused recruitment campaigns that articulate the benefits and opportunities of joining your franchise-all while offering qualified candidate flow.
We give comprehensive analytics and reporting capabilities to track the performance of each and every franchise marketing campaign. This involves lead creation, footfall in local stores, website traffic, and conversion rates-all factors that will further develop a strategy for maximum ROI. This transparency allows franchise owners to understand what’s working and how to improve.