Can’t run paid ads? No problem. Well-trimmed strategies for dispensaries, doctors, ancillary, e-commerce, CBD and more.
What are your goals?
Pharmaceutical brand awareness | Pharmaceutical lead generation | Pharmaceutical sales growth | Pharmaceutical thought leadership
SELECT CLIENTS
What we do
NON PROFIT
Strategy
We start with a deep understanding of your non-profit and its mission.
NON PROFIT
Branding
The gators will craft a unique brand message that highlights your mission across all platforms.
NON PROFIT
Digital
Digital marketing is essential to reaching donors and potential partners.
NON PROFIT
Content
We create content that highlights your organization’s impact and services.
Pharmaceutical Services & Process
Pharmaceutical Website & Digital
Digital marketing is essential to reaching potential partners.
Pharmaceutical Content & Inbound
We create content that highlights your services.
What is... A Pharmaceutical Marketing Plan?
Pharmaceutical marketing refers to strategies used by pharmaceutical companies to promote their products and services to healthcare professionals, patients, and other stakeholders. It involves a range of activities such as branding, content creation, and digital marketing. The goal is to increase brand awareness, generate leads, and ultimately drive sales growth within the highly regulated pharmaceutical industry.
The 7 Ps of pharmaceutical marketing include Product, Price, Place, Promotion, People, Process, and Physical Evidence. These elements guide marketing strategies by focusing on the product being promoted, its pricing, distribution channels, promotional tactics, the people involved, the processes that ensure compliance, and the physical proof of a product’s quality or effectiveness.
The 4 Ps of pharmaceutical marketing are Product, Price, Place, and Promotion. Product refers to the pharmaceutical drug or service, Price is the cost to the consumer or healthcare provider, Place involves how the product is distributed, and Promotion refers to the marketing and advertising methods used to raise awareness and drive sales.
The key to pharmaceutical marketing success lies in compliance with regulations, understanding the target audience, and delivering value through clear, educational content. Digital strategies such as SEO and content marketing, combined with a deep understanding of the healthcare industry, are essential for reaching healthcare professionals and patients while maintaining trust and credibility.
Digital marketing is important in the pharmaceutical industry because it enables companies to reach healthcare professionals and patients more effectively, while complying with strict regulations. SEO, content marketing, and targeted digital strategies help pharmaceutical companies enhance visibility, generate leads, and engage with audiences in a cost-effective way, without the need for paid ads.
