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Text Message Marketing by Purplegator
News

SMS Keywords: How to Pick the Right One

Your SMS keyword is the front door to your text message marketing program, get it right and your subscriber list grows quickly, get it wrong and you lose...
Location-Based Advertising
News

Local Targeting & Foot-Traffic Reports: A Simple Guide

Data is our bread and butter, and when it comes to local advertising, nothing proves performance more clearly than real-world visits. Local targeting turns...
Online Reputation Management
News

Win with Reviews: Online Reputation Management

Online reviews can make or break buying decisions. Before customers ever step into your store or submit a form on your website, they’re scanning Google,...
White Label SEO Copywriting
News

Choosing the Best White-Label Copywriting Partner

Outsourcing copywriting can be one of the smartest ways to scale your marketing without increasing internal headcount. But choosing the wrong partner can...
ecommerce-marketing-automation
Automation

Marketing Automation for eCommerce: Complete Marketers’ Guide

As eCommerce competition intensifies, the brands winning today are those using automation to work smarter; not harder. Marketing automation does far more...
Snippet Optimization by Purplegator
Search Engine Optimization (SEO)

SEO Goldmine: Everything You Need to Know About Google's Rich Results and Featured Snippets

As Google’s algorithm focuses more on user experience and search intent, rich results and featured snippets are becoming increasingly important. People...
Low-Cost SEO Services
Search Engine Optimization (SEO)

The Hidden Costs of Cheap SEO Services: What You’re Really Paying For

While cheap SEO services may seem appealing to businesses looking to cut costs and improve rankings quickly, the hidden risks and long-term damage can...
Affordable SEO Packages
Search Engine Optimization (SEO)

Best SEO for small business packages

Are you struggling with getting your small business noticed online? Choosing the right SEO package could be the perfect solution for you. Just having a...
Geofencing Advertising
Geoconquesting

How to Set Up Geofencing Marketing

Geofencing marketing allows businesses to connect with customers in real time, turning physical proximity into measurable engagement. By setting virtual...
: Instagram Advertising Campaign - Purplegator
Social Media Management

10 Ideas to Improve Your Instagram Ads | Blue Fountain Media

Instagram remains one of the most powerful platforms for businesses looking to connect with highly engaged audiences. With billions of monthly active users...
brian-press release_2
Agency News

Purplegator Welcomes Brian Carson as Product Manager – Digital Recruitment

Wayne, PA – September 25, 2025 – Purplegator, a leading marketing agency specializing in recruitment marketing, is proud to announce that Brian Carson...
Businessman using a computer for analysis SEO Search Engine Optimization Marketing Ranking Traffic
Search Engine Optimization (SEO)

What is SEO & Why does it Matter?

Almost 70% of all online experiences begin with a search engine. If your business doesn’t appear where people are searching, you risk being invisible to...
metaverse marketing
Marketing

B2B marketing in the metaverse: opportunities for early adopters

For B2B brands willing to explore new territory, the metaverse offers both opportunity and first-mover advantage. As virtual spaces evolve from futuristic...
micro moments in marketing
Marketing

The Rise of Micro-Moments: How Precision Marketing is Capitalizing on Split-Second Consumer Decisions

In today’s hyperconnected world, consumers make decisions in an instant. Whether searching for a quick answer, nearby store, tutorial, or product to buy,...
Sentiment Analysis in Social Media
Social Media Management

Sentiment Analysis in Social Media: Moving Beyond Likes and Shares

In today’s fast-paced digital landscape, simply tracking likes, shares, and follower counts is no longer enough to truly understand your audience. While...
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