Mobile Advertising: How to Increase Your ROI on Your Mobile Display Campaign
Mobile Advertising When it comes to mobile advertising, we wrote the book on it…literally. There has never been an advertising medium quite like mobile that enables a brand to effectively target the right consumers, in the right place, at the right moment. — Bob Bentz, Relevance Raises Response Traditionally, media has been sold by ad sales […]
Mobile and Digital Advertising Targeting
How to Find Your Most Responsive Audience on Smartphones and Desktops There has never been an advertising medium quite like mobile advertising that enables a brand to effectively target the right consumers, in the right place, at the right moment. The tools available to target your audience on mobile and desktop are plentiful. Here’s an […]
Your SEO Agency |What You Should Expect
SEO: It’s a confusing thing to buy if you’ve never done it yourself. Here’s a checklist of what you should expect when choosing an SEO agency. Do I Need an SEO Agency? Normally, it goes without saying, but if you aren’t listed on page one of the Google search results, you likely aren’t going to […]
35 Tips to Maximize the Performance of your Digital Advertising Campaign
Purplegator’s Bob Bentz, author of Relevance Raises Response: How to Engage and Acquire with Mobile Marketing, provides methods for improving the effectiveness of your mobile and digital advertising. Are your mobile and digital display advertising campaigns not meeting your lofty expectations? Here’s some ways that you can continue to increase the effectiveness of your marketing efforts and improve […]
Top 10 Reasons to Use WordPress
WordPress is used by 37% of all American websites…and for good reason. Why use WordPress? Web Development in Philadelphia, Des Moines, Buffalo, Honolulu We Are WordPress Experts If you wish to be able to update your website without incurring costs every time you need something, you will make the right choice by choosing WordPress and web […]
Which is Better? A Subdomain or a Subdirectory Website?
Which Works Best For You Depends on Your Product Line Subdomain or Subdirectory? There was a time when almost any web developer with knowledge of SEO would automatically choose a subdirectory. Is that still the case today? The Definitions The Debate: Subdomains vs. Subfolders Years ago, most developers and SEO’s would have thought that the […]
Which is Better? A Single Domain or Multiple Domains?
The Advantages of Single Domains vs. Multiple Domains If your company has multiple products, brands, or divisions, you may need to decide whether to put all of those entities together on one large website or create multiple websites for each. There’s no one size fits all answer to this conundrum. It really depends on your […]
Geo-Targeting with Purplegator
Relevance Raises Response! And, what could be more relevant than reaching customers and prospects who have visited a specific location such as your store or your competitor’s store? We’re Purplegator. And, we believe that the best way to find new customers, or to get existing customers to buy more, is to identify those individuals whose […]
Website Design in The Swamp
Website Design Free SEO Services with our Web Development We are living in the age of digital and mobile. Your website serves as your front entrance through which many customers will pass. Our mission is to give you a professional online presence that will generally enhance your organization’s image and branding, as well as attract […]
PPC / PAY PER CLICK FOR RECRUITING
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” (John Wanamaker). Imagine this: If Pay Per Click advertisements existed back in the 1920’s, Mr. Wanamaker could easily have measured which half he was wasting. REACH CANDIDATES WITH PAY PER CLICK (PPC) How many people saw your last help […]
