What is SEO & Why does it Matter?

Businessman using a computer for analysis SEO Search Engine Optimization Marketing Ranking Traffic

Investing in SEO is one of the smartest things you can do for your business. Almost 70% of all online experiences begin with a search engine, so you’ll want to do everything you can to make sure your brand appears in relevant search results.  So what exactly is SEO and why does it matter for […]

Mobile Advertising: How to Increase Your ROI on Your Mobile Display Campaign

Mobile Advertising When it comes to mobile advertising, we wrote the book on it…literally.  There has never been an advertising medium quite like mobile that enables a brand to effectively target the right consumers, in the right place, at the right moment.  — Bob Bentz, Relevance Raises Response Traditionally, media has been sold by ad sales […]

Mobile and Digital Advertising Targeting

How to Find Your Most Responsive Audience on Smartphones and Desktops There has never been an advertising medium quite like mobile advertising that enables a brand to effectively target the right consumers, in the right place, at the right moment. The tools available to target your audience on mobile and desktop are plentiful. Here’s an […]

Your SEO Agency |What You Should Expect

SEO: It’s a confusing thing to buy if you’ve never done it yourself. Here’s a checklist of what you should expect when choosing an SEO agency.  Do I Need an SEO Agency? Normally, it goes without saying, but if you aren’t listed on page one of the Google search results, you likely aren’t going to […]

35 Tips to Maximize the Performance of your Digital Advertising Campaign

Purplegator’s Bob Bentz, author of Relevance Raises Response: How to Engage and Acquire with Mobile Marketing, provides methods for improving the effectiveness of your mobile and digital advertising.  Are your mobile and digital display advertising campaigns not meeting your lofty expectations? Here’s some ways that you can continue to increase the effectiveness of your marketing efforts and improve […]

Top 10 Reasons to Use WordPress

WordPress is used by 37% of all American websites…and for good reason. Web Development in Philadelphia, Des Moines, Buffalo, Honolulu We Are WordPress Experts If you wish to be able to update your website without incurring costs every time you need something, you will make the right choice by choosing WordPress and web design experts Purplegator. […]