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Search Engine Optimization (SEO)
In website analytics, one of the key metrics that help understand the audience is “unique visitors.” But what are unique visitors on a website,...

Marketing
Engagement Rates with Social Mirroring Exceed Traditional Display Advertising
What is Purplegator’s Social Mirror Advertising?
Purplegator’s social mirror...

Artificial Intelligence
AI email marketing is a tool that can help brands create effective email campaigns. That’s because ai in email marketing has the ability to automate segmentation,...

Marketing
Micro-moment marketing is short periods of time when people grab their phones to find quick answers or get inspirational ideas during some tasks. These...

Social Media Management
Social media sentiment analysis is the process of understanding the digital text to determine if the emotional tone of the message is positive, negative,...

Search Engine Optimization (SEO)
Search Engine Optimization is an important part of every digital marketing strategy as it supports you to rank at higher levels in organic search results...

Brand Storytelling
As a small business owner, probably you already know that a strong brand can be your most valuable asset and today, having a cohesive brand strategy is...

Marketing
The metaverse is something that once seemed like science fiction and it also has an influence on the business world. Some of the companies, that are more...

Telemarketing & IVR
Modern consumers use various touchpoints throughout their purchase journey. They check social media, websites, mobile apps, reviews – almost every...

Search Engine Optimization (SEO)
While cheap SEO services may seem appealing to businesses looking to cut costs and improve rankings quickly, the hidden risks and long-term damage can...

Content
For businesses that are looking to improve their website traffic and increase conversion rates, white label copywriting service is often a solution. This...

Search Engine Optimization (SEO)
Why Video SEO Matters for Organic Growth: TikTok’s ‘for you’ feed, Reels, Youtube, videos are everywhere, people can’t get enough...

Pay Per Click (PPC)
Businesses cannot afford not to have a strong online presence, as 81% of consumers are researching the products online before making a purchase, so it...

Pay Per Click (PPC)
Pay-per-click (PPC) advertising is an effective way to drive traffic for all sizes of businesses. However, business owners often struggle to manage PPC...
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