When it comes to digital marketing trends, the Purplegator team is always taking on new knowledge and advancing our skillsets. Mobile marketing is our speciality, and we work hard to maintain success on all of our campaigns. It is a great feeling to be acknowledged...

A quote from our President of Purplegator, Bob Bentz, has been featured in an article by Blue Fountain Media which focused on improving Instagram advertising campaigns. This article included ten different quotes by digital marketing guru's, one of which being from no...

Meta descriptions provide the gist of your content and entice your readers to learn more! This first impression is critical for your CTR and ultimately your ROI. Bob Bentz, the President of Purplegator, shares his expertise on crafting eye-catching meta descriptions...

Cold calling scripts can be a real game-changer in the sales world. Bob Bentz knows cold calling well. Bentz's version for leaving a voicemail has helped many fellow salespeople. If you're looking for a stellar script to help you up your strategy when leaving a...

Firstly, geolocation is the name of the game when it comes to targeted mobile advertising! Take a look at this roundup by HubShout including an insightful quote by Purplegator President, Bob Bentz. Follow the link for Bentz's take on geolocation in advertising. In...

When a company is interested in hiring a Philadelphia SEO company, there really is no competitive advantage to hiring a local agency since the work can be done from virtually anywhere. I do notice, however, that Philly people prefer to work with local businesses.

People love seeing their names online. After all, how many of you have Googled yourself? Pretty much everybody, right? Get quotes from other industry leaders. Publish them on the blog on your site and watch the backlinks come in via their own sites and their social media. It’s an easy way to get links and more visits.

Joseph especially loved Bob Bentz’s digital marketing course — he loved Bob’s leadership style, the book Bob wrote for the course, and found the curriculum to be extremely relevant to his work at the time in Real Estate lead generation.

Video marketing is a medium that has been increasingly influential since 2016 and hit the top of marketing tactic lists in 2020.

With geo conquesting, we can target a specific address, such as an industry trade show, and serve mobile advertisements to those at the event in real time.