Omnichannel Strategy: How to Think in Terms of Customer Journey Without Boundaries
Modern consumers use various touchpoints throughout their purchase journey. They check social media, websites, mobile apps, reviews – almost every platform available before making a purchase. In fact, 50% of them regularly use four touchpoints in their purchase decision. For these reasons, businesses started to implement an omnichannel strategy. But why is this approach so […]
The Hidden Costs of Cheap SEO Services: What You’re Really Paying For
While cheap SEO services may seem appealing to businesses looking to cut costs and improve rankings quickly, the hidden risks and long-term damage can outweigh the benefits. Especially, if your business want to cut costs and improve search rankings at the same time. The SEO cheap services usually promise fast results and of course a […]
Should I Hire a PPC Agency
Pay-per-click (PPC) advertising is an effective way to drive traffic for all sizes of businesses. However, business owners often struggle to manage PPC campaigns, as it requires time, expertise, and resources that may not be always available. In that situation, the decision to hire a PPC agency can make a significant difference. 40% of brands […]