Raising Awareness: Ocean County’s Fentanyl and Narcan Education Campaign
Services
The Challenge
The Ocean County Health Department hired Purplegatoragain for a short campaign to specifically raise awareness and to educate the community in Ocean County, New Jersey about the dangers of Fentanyl and the availability & effectiveness of Naloxone/Narcan.
Industry
The Approach
We created and managed ad campaigns across Facebook, Instagram, YouTube, Digital Radio, as well as Streaming TV, and Pre-Roll Video platforms.
Services
Industry
The Challenge
The Ocean County Health Department hired Purplegatoragain for a short campaign to specifically raise awareness and to educate the community in Ocean County, New Jersey about the dangers of Fentanyl and the availability & effectiveness of Naloxone/Narcan.
The Approach
We created and managed ad campaigns across Facebook, Instagram, YouTube, Digital Radio, as well as Streaming TV, and Pre-Roll Video platforms.
The Outcome
The ads were placed on premier media sites such as Spotify, Bloomberg, and ESPN, among others. In total, the campaign received 4,175,263 impressions, earned 52,188 clicks, and received hundreds of comments, shares, and reactions on social media in a very short period of time.
