Purplegator Welcomes Brian Carson as Product Manager – Digital Recruitment

Wayne, PA – September 25, 2025 – Purplegator, a leading marketing agency specializing in recruitment marketing, is proud to announce that Brian Carson has joined the company as Product Manager – Digital Recruitment.

Brian brings with him a proven track record of success in recruiting and talent acquisition, with a career that has evolved from operational leadership into diverse roles across the recruitment spectrum. His experience spans truck driver recruitment as well as corporate, field, warehouse, route/delivery driver, manufacturing, and pharmaceutical API recruiting, making him uniquely positioned to drive innovation in Purplegator’s recruitment solutions.

Throughout his career, Brian has been recognized for leveraging aggressive and innovative approaches to achieve hiring success. He specializes in staffing across multiple industries, with extensive achievements in placing truck and route drivers, warehouse personnel and leadership, operations, retail, manufacturing, pharmaceutical professionals, and niche specialty roles.

“Purplegator has had a long and mutually beneficial relationship with Brian. We first got to know him when he worked in talent acquisition at O’Reilly Auto Parts,” said Bob Bentz, president of Purplegator. “Brian is an ex-truck driver and he knows the truck driver recruitment industry. I don’t think any other marketing agencies have a person of his background who knows what makes truck drivers want to work for your organization as much as Brian does.” In his new role, Brian will lead Purplegator’s digital recruitment initiatives, bringing his work ethic, creativity, and candidate-first approach to help organizations connect with top talent in competitive markets.

Brian’s unique background makes him highly qualified to lead Purplegator’s customized truck driver recruitment program. Designed to work side by side with existing recruitment efforts, the program builds highly targeted, cost-effective recruitment campaigns that are customized for each company’s fleet, budget, and hiring goals. This program is key in connecting with passive candidates and integrates seamlessly with in-house applicant tracking systems or can deliver leads directly to the inbox of the hiring manager.

“I’m excited to join Purplegator and contribute to its mission of transforming recruitment through digital innovation,” said Carson. “I look forward to bringing my experience in talent acquisition and my passion for representing both candidates and clients to achieve meaningful, lasting hiring outcomes.” 

For more information about Purplegator and its mobile and digital recruitment solutions, please visit www.purplegator.com.

Media Contact:
Barb Breeser
Marketing Specialist
Purplegator
barb@purplegator.com