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Social media content calendar: it’s the brain of your small business social media marketing operation. A lot of people have been hesitant to add social media to their overall marketing plan for many different reasons. For one, if you’re newer to the social media game, it’s a major undertaking to learn all of the platforms. Even social […]
Reddit Advertising: It’s Easy to Get Started! So you’re here to learn about Reddit Advertising. You’ve come to the right spot! I promise we’ll cover much of what you need to know to learn to basics of getting started with Reddit Advertising. My Current Ads Aren’t Performing 😩 Let’s face it, sometimes advertising on the […]
SEO: It’s a confusing thing to buy if you’ve never done it yourself. Here’s a checklist of what you should expect when choosing an SEO agency. Do I Need an SEO Agency? Normally, it goes without saying, but if you aren’t listed on page one of the Google search results, you likely aren’t going to […]
Purplegator’s Bob Bentz, author of Relevance Raises Response: How to Engage and Acquire with Mobile Marketing, provides methods for improving the effectiveness of your mobile and digital advertising. Are your mobile and digital display advertising campaigns not meeting your lofty expectations? Here’s some ways that you can continue to increase the effectiveness of your marketing efforts and improve […]
It is rarely – if ever – an easy prospect to pursue a business venture. Everyone wants their enterprises to succeed but the reality is that it is a colossal undertaking that can overwhelm all but the most dedicated entrepreneurs. Fortunately, even with the grim rate of failure of startups, there are ways in which […]
These unusual times have everyone itching to have an in-person dining experience. Due to the COVID-19 pandemic, many restaurants have shut down for an extensive period of time due to local rules and regulations. Now that we can finally return to some sort of normalcy, everyone is having the same idea: “let’s go out to […]
Whether working from home over the course of this past year has been ideal for you or not, one thing we can all agree on is loving every second spent with our furry, four-legged best friends… And if we were to put ourselves in the minds of our pets, this just may be the best […]
In previous blogs, we have discussed the importance of setting KPIs and goals, analyzing results and tracking all of your marketing efforts. But, it’s not that easy as most customers need to see a message several times before making a purchase in today’s multichannel marketing world. So, what medium gets credit for the sale? Think […]
When developing an app, the app marketer is inevitably going to need to be involved in the decision of: “what type of mobile app should we build?” Let’s take a look at the different types of apps and the advantages and disadvantages of each. Native Apps A native app is software that sits on the […]
What Programmatic Cannabis Advertising refers to digital marketing on behalf of legal businessesoperating in the cannabis industry. While the targeting options and available productscontinue to expand, any and all campaigns will include a mandatory 21+ age restriction, andtarget locations will be limited to states/countries where legislation has been passed to allowfor this type of advertising. […]
