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Marketing Tips

Written By The Gators

Blog

Mobile App Marketing

Mobile App Marketing

It’s the inevitable question that is going to come up in every marketing presentation regardless of the product or service: “how much is this gonna cost me?” Good question, but our answer is not so black and white. Let’s first discuss how a mobile advertiser can...

Digital & Data Driven Marketing

Digital & Data Driven Marketing

Mobile’s uncanny ability to target just the right person is dependent on the marketer’s ability to maximize its available data. A major advantage of mobile and digital advertising is that we know so much about the consumer. While that may seem frightening to some...

Social Media Networks

Social Media Networks

There are hundreds of social media networks easily accessible to us, but only so much time in the day. Most businesses can’t be everywhere at once, so it’s important to zero in on the social media networks that will bring your brand the greatest return on investment...

How to Set up Text Message Marketing

How to Set up Text Message Marketing

Businesses love SMS, because almost everybody uses text messaging, even those that are still using non-smartphones. The tools available online allow businesses to provide many types of messaging services.  So, what is SMS marketing software? SMS marketing...

Cannabis Marketing

Cannabis Marketing

The cannabis industry is rapidly progressing, so if you are in the marketing industry, it’s time to catch up.  Digital marketing for cannabis is where the money is at right now, but the price to pay is the rules and regulations that come along with marketing in...

Types of Messages

Types of Messages

Sometimes the least sexy aspect of something makes the most sense.  Text message marketing is cheap and provides the single best ROI that you’ll likely experience with mobile marketing.  Messaging used to be just one thing -- text messaging. But, today it is...

Search Intent: Local Search Listings

Search Intent: Local Search Listings

According to Google, forty-six percent of all searches have local intent. (Google, 2021) Consumers are looking for open hours, finding availability of products, or making dinner reservations.  But, Google isn’t the only place that people search on mobile. They...

Creating a New Website: Useful Tips and The Ultimate 2020 Guide

Creating a New Website: Useful Tips and The Ultimate 2020 Guide

You have a business that you want to promote but you do not know where to begin. A website is something that will be crucial for the type of business that you want to promote. If you have a business and you know that you would like to maximize the opportunities that...

Mobile SEO

Mobile SEO

Most digital marketing professionals have heard of Google’s E-A-T: Expertise, Authority, Trust. If you want to improve your search engine rankings, boosting your EAT is crucial. Bob Bentz, President of Purplegator has a great analysis of the E-A-T theory: Expertise Be...