OTT Television

Once internet advertising changed the digital marketing game, television came under greater scrutiny. Television is unable to target viewers as precisely as desktop and mobile advertising, which is why it has become less popular as an advertising medium.  Online Television vs Traditional Today, the line between online television and traditional television has been blurred. The […]

5 Important Reasons to use Video in Your Marketing

Did you know that both YouTube and the iPhone are only 10 years old? It’s hard to deny the impact that both have had on how we communicate, how we gather information, and how we may need to update the ways we market our businesses.   Have you considered adding video to your marketing mix? […]